Agile Betting System

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While many sites make great use of agile development, run on the cloud and are built on java and javascript, bet365 is doing it its own way. Instead, lean is more of a high-level philosophy, similar to agile, about reducing waste and increasing value to the user. The system was best suited for the italian soccer championships (serie a and serie b). Agile transformation as a chance for leica camera ag. Agile legacy system analysis and integration modeling. 3) vendor management – for the supply of goods, any retail industry would require vendors, now evaluating the right vendor who provides a reasonable pricing and to monitor their performance is all taken care by the vendor management system. He is currently developing an on-line specialization course about software design and agile methods in partnership with ita for the coursera platform. Eyholzer is a seasoned management consultant and executive advisor with key expertise in enterprise agility, human resources, compensation & performance management, operations & processes, and strategy. The school management system provides an online solution to support a school’s diverse operations related to the management of the entire student’s life-cycle and of the school itself. Jon fulton is back to challenge our own assumptions about us as agile practitioners. Show – this is a bet on a single team to take either 1st, 2nd or 3rd place. What will you receive from agile betting system. For now, that means your car’s infotainment system can show you your appointments and emails from outlook, for example (a use case that fits well with the overall demographics of bmw owners). Hadoop stores all history information about all past bets. What is agile betting system. Tiago palhoto is currently an agile coach and methodologist at the european commission, brussels. At sky betting and gaming we bring the excitement of sports betting, casino games, poker and bingo to over 1 million customers in the uk. The cloud is increasingly important to us; we'll cover how to run systems on aws and the unique challenges that it brings. However, because agile projects deliver working software that provides real business value at the end of every iteration, the procuring organisation can halt a project at any time and still enjoy tangible benefits. Turismo de portugal centralizes campus and student management for 16 schools, builds completely new school management system in 20 weeks using outsystems. We've been hearing about agile operations quite a bit lately. The reality is that if you decide to bet on a single number or two numbers, you will probably go broke much sooner in the evening. Allows you to bet on many numbers at once. Reasons, not everyone has warmed to agile. * run the tab, new zealand's sole provider of betting on racing and sport.  the agile movement is changing the way businesses think and our community is a participant in that process. So i rather call it agile than over budget. Then there are the extravagantly exotic bets and parlays, comprising a rich smorgasbord of financial opportunities that seems custom-made for the computer teams. It is an integrated, global trading infrastructure that is a loosely coupled and efficient network of systems, using predefined protocols and schemas that aggregate into a single version of the stock’s price, or the ‘facts’. As a lean practitioner and agile leader, he gained extensive hands-on experience in introducing agile frameworks to overcome known limitations of traditional r&d organizations. For instance, if a debuting horse's odds of winning are 50-1 and it wins its first race, the software will note that - and might be inclined to view untried horses with long odds as good bets. In my experience, agile marketing helps content marketing teams find that balance. Ci, cd, cm, devops and agile are not just buzz words on your cv, they are the way you work. The agile agreement, is designed to opens up new revenue streams for the state from hundreds of traditional and non-traditional vertical assets, fiber optic cables, and streamlined right-of-way access. The publication of the agile manifesto in 2001 marks the birth of agile as a methodology. Corporate level functions doesn’t require you to sit in front of the pos system to do them but they are done using any laptop/desktop with the app or software installed but they are in some or the other way integrated with the pos systems. We are in a agile environment, in order to coordinate the team on test first, we decided to generate all the gui automation as soon as we get the jsp, or html. “enterprise agile adoption in 2006” survey. • amanda is  fully embedded within the tribe, working with the tech squads to understand their agile / lean ways of working, in order to advise and bring forward solutions on continuous improvement. Let’s start betting on who gets it next year…. When and where i can, i introduce agile into the process. The bedrock of a predictive betting system resides in a massive collection of data on each horse - including details about the tracks and jockeys. She has helped many teams and organizations worldwide to make an agile transition especially within medium-sized to large distributed mission-critical projects. Your erp system already holds a vast chunk of your product information. Excel spreadsheets to sports betting systems for. Agile methods help you treat content as a strategic asset. Most popular mobile services, was heavily agile-influenced. Following the initial term, agile could request to extend the agreement for another 25 years but would need to make an upfront payment of $10 million and share revenue with the state at a higher rate. As a project manager in the gaming tribe at sky betting and gaming you will be responsible for managing the end to end delivery into service of software products and initiatives, throughout the lifecycle from "idea" to "validation of the outcome". I believe that many of those marketers who, as joe predicts, will achieve “some of the greatest success stories of our time” will do so, in part, due to agile methods. Farm credit services welcomed agile programming because the. The implication is that the systems. This is a discussion group and so no presentation slides are necessary, but please submit a topic if you would like to chair a discussion on a topic related to testing, agile and devops. (don’t lean on development’s agile process). I can't help but thinking that if the agile approach wasn't around, i'd be sitting here with a nice high-level specification and not having to revisit the same screen and functionality every second day when something else crops up or so and so hadn't thought of that. Organisations that understand the requirements for successful agile projects will also understand that agile and fixed price contracts don't go well together, but until this sentiment is shared across an entire organisation, businesses bidding for agile contracts must be flexible in their pricing method. It has quietly and diligently been transforming itself into a lean, agile, devops capability reducing the cost of national health care solutions by 10’s of millions of pounds. How to implement agile testing in such our environment. And that is not something we can afford working in a agile team of 8 people. Brass willow is an agile consulting company working with organizations developing their own software. The agile methodology has enabled great stakeholder alignment and has reduced the traditional distrust that exists in technology projects following a waterfall model. When you are building a system you must. Foster collaboration is a goal not only of agile, but of all teams. At the backend – our core systems – we have to be very disciplined and therefore have very strong controls around change management processes,” wenn added. I suppose we could cobble together a long string of individual tools to accomplish what we want for testing individual pieces of the product, but to end-to-end throughput testing, system testing, then we need something more cohesive. Gary has also been leading the software delivery of a £50m programme providing new products to revolutionise nhs data capabilities and services as well as assisting with agile organisation design as nhs digital evolves and grows. Since 2012, i have been helping several clients in the uk in their lean and agile journey. “i come to bury agile, not to praise it;. Analyse functional and non-functional requirements to determine impact on technical systems. Please note that downloading this content will also subscribe you to our weekly, professionally-curated 'food for agile thought' newsletter if you aren't already subscribed. It is the first time the perfect pick system has been used in canada, which operates 300 robots to store and retrieve products from bins the size of a recycling blue box. And when you add the power of agile to jira – with the jira agile add-on – you can even plan agile sprints. We also track “production support requests” which aren’t bugs, but are requests from the business and operations users to manually update data or work around the system for a special case. Does that mean that you shouldn’t even try agile development. The disadvantages of the flat betting system. Tabcorp is a business whose revenue is almost 100 per cent reliant on its systems being available to multiple customers on multiple platforms. Configuration management and version control systems. The deal will have ohio-based agile put up $50 million immediately to indiana for a 25-year lease on their communications assets. Before switching to agile operations. All you need to get signed up for this system and make more than $2,400 of profit in a single day. Perhaps most importantly, agile methods support rapid adaptation in a strategic, balanced way. "if you wanted to get started in this, you would spend a year building the probabilities system, and it could cost $1 million to put together.  agile betting system free download. Turismo de portugal centralizes campus and student management for 16 schools, builds completely new school management system in 20 weeks using outsystems platform.  agile betting system free pdf. Through his unique "inside-out" approach to agile transformation, pete guides organizational leaders in assessing, integrating and transforming their organizations through agile leadership maturity, cultural alignment and organizational agility. Here are some of the real concerns that operations deals with, agile or not. We typically peak at  approx 6,000 bets placed per minute & a few hundred game spins/minute for example, a significantly higher transactional rate than amazon uk on black friday. Dw systems get updated from the data that comes from the pos systems. 0, cspo) is an expert and thought leader in lean | agile people operations – the 21st century hr approach – and ceo of just leading solutions llc, a new york based consultancy for agile hr. Alan reed, head of systems development and support at bet365 (. We’re waiting for more details on the lean development list regarding how they manage to pull this off and what they think of the agile community, but i think we’re going to learn a lot here. In what is being described as a sweetheart deal, the lease options accorded agile allowed them to keep the revenues and not have to pay the state one cent. Agile betting system works with winning strategies that offer you the secret of making more money in horse racing. Since pos systems accept card payment, they are integrated with the third party providers who mainly do credit card processing, so whenever a credit card transaction takes place, data is sent to the third party or banks for authorization. All the development teams have adopted an agile approach called kanban while moving their applications to cd. With more than 15 years deploying, leading and managing innovative and agile mindsets, he loves to flourish, refactor and lead projects and organizations in the adoption of methodologies, agility and innovation. • no big bet losses to recover from. The efficiency of racetrack betting markets, a collection of scholarly papers on the mathematics of horse wagering that includes a chapter by benter outlining the system used in hong kong. 2) commercial tools in general aren’t easy to integrate with other systems. Know the underlying system(s) offering each service. The unique problem facing many embedded software development projects is that the software being developed is very tightly coupled to the hardware that is controlled by the system under development, especially those components that are analogue (and very often non-deterministic) in nature. Currently, she is working on multi-site agile project practicing scrum.

Agile Betting System

Agile Betting System

The conclusion of the course is a. I hope that wasn’t true circa 2003, as my experience is that death march projects. Agile betting system is a new horse racing tipster service that gives you the opportunity to profit from horse racing every day of the week. Agile betting system is the revolutionary new betting system that gives you more tax-free profits of $77,239. Find out whether agile is your friend or frenemy. He has built the digital delivery centre from a small team of around 25 people to one of around 400; using lean and agile tools and techniques to ensure value and quick delivery. Interested in building a custom online gambling website. Once this firm could see patterns of fraud, they were faced with a new challenge: what to do about it. They've got multimillion-dollar bankrolls, lightning-fast networks, and a probability-crunching system that leaves the odds in the dust. The agile project manager will report into the gaming programme manager and will need to demonstrate a breadth of experience and knowledge to ensure efficient delivery of multiple projects or initiatives. International exposure and business trips to our offices in london, leeds and gibraltar (our office is 5 minutes away from the beach). Agile operations in the enterprise. According to the wrike report the state of agile marketing in 2016, when marketers were asked what prevents their teams from more completely implementing an agile approach, they cited these seven barriers:. Agile methodologies provide a framework for performing all the aforementioned processes following agile values and principles, while collaboration tools boost communication within and between teams, as information can flow freely and business knowledge can spread more rapidly. If people are doing only the things that directly help with delivery during the death march, then why waste the first nine months in non-value-add activity. ” the information about these failures is retained in our continuous build system, so we don’t need to track them elsewhere. Create your own lean content development process” (don’t lean on development’s agile process). Thanks to the fact that you constantly need to bet the same amount, it can get a bit boring if you’re on the lookout for a challenge. Application-processing system to a web-based version called. Selecting a flat betting stake amount is something which needs to be taken care of before you even step one foot near the blackjack table. The italian soccer games have a high level of unpredictability. His research interests include software requirements and architecture, continuous delivery, devops, and software product lines. It is not fully understood how they are going to mitigate existing software practices. Maria as former head of human resources at orderbird will give insights of how agile hr works in an innovative fast-growing company like orderbird. Developer productivity throughout all stages of the application development lifecycle by offering good tool support and agile development. She said these teams are doing continuous releases and deployments and have embraced the agile way of thinking. Since then he has worked with teams to use agile and lean techniques in industries such as fin-tech, leisure, online gambling, kids tv, tourism and government. , previews the four broad categories of agile best practices -- refinements of basic agile methods, complementary software engineering disciplines, new data modeling techniques, and next-generation productivity tools -- that help managers and project leaders understand whether their agile teams will struggle or thrive. Safe is not a secret; it is well documented and was created because basic agile scrum does not consider all the moving pieces that require coordination and orchestration for a packaged application or erp deployment. Provided by a variety of systems which yours may reuse. In addition, the new platform needed to reduce administrative work and provide a wider reach than the current local systems, while optimizing and standardizing the rules, processes and guidelines for all schools to follow. Andrew brown, said, “as part of our modernisation strategy, the nzrb conducted a worldwide search for the most efficient and reliable betting platform and typhoonÒ was selected as the best and most cost-effective option. Either choose the favorite to cover the spread (win by the point spread); or bet against it (take the underdog to defend the spread). This is what has happened with a-1 cleaning by happe. In the case of gift cards, msr’s are used for balance check, expiry date and for payment. If you can't blame agile for project failures caused by cowboys, you can't blame non-agile methodologies for project failures caused by cowboys. Ray sing is the owner of “last betz", a bookmakers with 7 outlets across louth and meath. Db shell, you can do so on the official mongo. Actually, i predicted all the games, but i applied a minus- 1 system (a wheel). He was a member of the team, which in 1975, created the world’s first sell-pay totalisator system. 0, coaching from the back of the room, innovation games, and lego serious play. First, agile and lean software developers realized that their nice, tight iterations produced releases faster than they could be deployed. Db service manually every time you reboot your computer, instead windows service will start it automatically after reboot. It makes sense that you should not write your own accounting and sales order systems; the irs frowns on that kind of creativity. The thing to realize is that your system. To themselves and their organizations to get agile. Step 1: you have to log in to the member’s site in this agile betting system. The system was deployed simultaneously to the 16 schools after 20 weeks of development and was immediately adopted by the staff and students. 2) employee scheduling – another important boh activity involves the scheduling function which mainly deals with creating a work schedule for employees. 4% of systems which are running windows 8. The system manages all major school management processes, providing real-time management information about the 16 schools and improving the services by the school and professors to the community. Another alternative might be to create your own scrum that consists entirely of documentation tasks from all your various projects. If you want to create a betting website, consider about optimizing it for mobile immediately. These tasks would mostly be consolidated from other scrum teams. "but bill has his betting model set to disguise his action with little $5,000 dribbles. Projects are very demanding and spending a proportionate amount of time working 'on' the project (methodology and leadership) as opposed to working 'in' the project (management, tasks, firefighting, etc. An item can’t move from one stage to the next until you clear some space for it. They punch the information into their handheld wagering machines, which transmit it to the track via telephone lines, filling the room with the chirping of outgoing data. The hong kong model seems to be catching on. Four pillars course to teach those responsible for managing bi development projects the four, basic disciplines that every agile team should be utilizing extensively. Jeff is also involved in the agile community outside of the work place being one of the founding members of gothenburg sweden’s largest agile community at 1000+ memberswww. A stream processing programming language for streaming analytics. The fee varies between registrars and can be up to several hundred dollars, so as you can see, keeping your domain name renewed on time makes a lot more sense than leaving it until the last minute and paying expensive fees. Installation on windows and mac os x is simple as you just have to run the installer and follow the instructions, and on linux it is a standard configure, make, make install procedure. You might also prefer reading articles about the model or brand that you want to purchase. When disrupted companies are stuck in the bssc strategy, the software company’s thinking begins to permeate general corporate it and business strategy, distorting a view of the possible. One of the 4 agile values states that working software is always preferred over extensive documentation. X is a tie (very rare in the american football; very common in the italian calcio leagues); 2 means a win for the visiting team. Fortunately, the agile methodology calls for improving and adapting the methodology itself, so it’s appropriate for us as content marketers to experiment and come up with variations that work for our unique situations. This could be a long-term debate in most of the organizations which needs automation for agile process. Develop data models (all of them, some of them, one of them). Malte foegen is ceo of a wholly agile organization. I’m not the only one to propose this shift towards documentation scrums. The way it explains these two things, they sound to be essentially similar; just different terminologies has been used to describe them. “it’s all about the engineering culture, breaking barriers, fostering innovation and promoting an open mindset. André and michael will take you into the history of the 100-year-old company and share their experience regarding agile transformation and agile leadership. That said, the key to all this being workable is that you put your original bet at the right amount. " my colleagues and i wanted to bundle that knowledge into a easy-to-follow presentation, with the hope of making achieving stellar agile data warehousing outcomes a dependably repeatable process. This system was tested again and again with many types of research to make a guaranteed profits. “state of agile development” survey by the agile. “we’re looking forward to seeing the state’s communication infrastructure fully utilized, and agile has demonstrated through the proposal process that it has the experience and expertise to do that,” said huge. Ademar is a pragmatic software engineer, training software engineering, agile methods, and software design at faculty of engineering of university of porto, researching at inesc tec. However, a fixed price/waterfall project is unlikely to offer very much scope for ongoing feedback, nor for iterative changes to the requirements along the way – the two things that are central to an agile project. Artur margonari is passionate about agile. Systems that feed data directly to your system, other. "i'm going to have a lot of outlay on this next one," he says. In this way the community may work together to evolve the content and translate in many languages. As a result, terms such as devops, agile and lean are finding their way into itsm and changing the way modern it organisations go about managing the services they deliver to the business. Someone who knows these topics at a professional level: database, network, security, design, data, storage, development, coding, planning, estimation, capacity planning, estimation, ux, reporting, analytics, scalability, reliability, availability, quality, testing, compliance, legislation, localization, globalization, privacy, accessibility for people with disabilities, reporting, methodology, development environments. Or spice things up with some trendier version of the old games or the rising options like fantasy sports as well. Besides evaluating the core features of stream processing products, you also have to check integration with other products. For the legacy system, including code which invokes. One place where agile operations and itil should play well together is in the problem management process. I have also incorporated testing tips throughout the article to make this helpful for our testing community. The company has developed its proprietary wagering system, typhoon, which it is now actively marketing in the global marketplace. Therefore they can't be considered as potential. The developers also think that the technology will be cheaper to produce than comparable lidar systems. Big suite software hit by the innovator’s dilemma. Every day we provide our customers with useful and easy to use software. Let’s assume you found your definition of team, and you have more than ten people in it. Usually in the morning meeting there are three questions asked, but we’ll focus on two:. ” with that foundation, i bet andrea’s workshops would be highly valuable. Storm processes their social data, to provide real-time aggregations and to crawl the web, before storing the data in a manner most suitable for their hadoop-based systems to do further batch processing. In this example we see a “back to business” box. We also work with and integrate many 3rd parties into our platforms so it is crucial that the agile project manager tailors their delivery approach accordingly and builds effective & productive relationships across internal & external stakeholders. Flexible end-to-end software testing solutions. Whereas the traditional "waterfall" approach has one discipline contribute to the project, then "throw it over the wall" to the next contributor, agile calls for collaborative cross-functional teams. The safe bet over agile for enterprise applications. Conversations; those conversations provide a continuous. Know which systems provide the data you're using and the. It¿s a systematic way to achieve both short- and long-term results in all aspects of your life¿from work to fun. You make up to £10 will be refunded back to your account. In my professional work, i keep ending up at companies where an "agile" approach is used. We lack training or knowledge about agile approaches. Further snooping uncovered a computer team operating in the united states using handicapping software similar to the systems used by hong kong teams. There's no hard and fast rules on how a lead software engineer will work at sky betting & gaming. That’s a long list of names to keep track of. Suggestions for determining iteration length. Agile betting system is the highly-recommended program that helps you with the less than 25p per day for tips that earn on average 2. Why i hire specialists who make great generalists. How does the agile betting system works for you. On a continent with 54 countries, using bitcoin as the interoperable system currency to convert between, say kenyan shillings and naira or rand could make cross-border trade infinitely easier. Iterations are the secret sauce for successful agile development. Replacement data source contains a table with the exact. Why not have a look at the bet tribe: . First, other systems may depend on the updates that. This betting system is also backed by 60 days, 100% risk-free, full money back guarantee. No extra software needed, and no data duplication due to adding another database system to deal with. You will have to bet the full amount (at least) of your qualifying deposit (across a combination of markets) to be able to withdraw the rebated refunds from the bonus offer. The world’s equity (stock, bond and so on) market trading systems are an example of this. Another great example is peerindex, a startup providing social media analytics based on footprints from the use of major social media services (currently twitter, linkedin, facebook and quora). But i disagree with your approach to heavyweight record-n-playback tools usage with agile context. Validating entry and maintenance of vendor detail in the system. The first 6 weeks of the tech academy are spent doing taught and hands-on learning covering the technical topics outlined below. Our sports betting website development services include creating a responsive design by default. This slider can let a customer choose what percentage of the bet they wish to cash out, and leave some behind to see what would have happened had they not cashed out. How does agile betting system works. Creating an ecosystem of technology and business capabilities. The second thread leading to agile operations comes from fast growing web 2. If your products must be innovative, your supporting systems must be innovative. Grand theft auto v exited unexpectedly. Was successful was that the [agile] methodology encouraged. 5 combinations within the ffg median bell: 3. In the agile methods each iteration involves a team working through a full software development cycle, including planning, requirements analysis, design, coding, unit testing, and acceptance testing when a working product is demonstrated to stakeholders. This is closely linked to the fact that many organisations want the benefits of agile, without fully understanding what's needed to achieve them. Both itil problem management and agile operations favor a "5 whys" approach to root cause analysis. Agile betting system supposed to provide full verified tips to guide all the users. Start learning the ropes in 60 minutes. “on a normal saturday we will use somewhere between 3 per cent and 7 per cent of our capacity. All this leads to one obvious question: if agile development. Training classes work this way because it’s a good way to learn notations, tools and methods. Bettors believe the jockey club created big, complex bets like the triple trio as a hedge against the computer teams' skill-based advantages. Success with agile requires diligence and intelligence. Whether you are interested in a strategic consultancy, a fully managed service or simply looking for some flexible and rapidly scalable resource to complement your existing test team, we can provide you with a software testing solution to fit your requirements. Their jobs range from accounting to code writing to placing the bets. As an agile coach, he has worked with driving agile transformations in organisations both small and large and has published an open source book on the subject: leanpub. Second, adopt the monday vision, daily outcomes, friday refection pattern and you set the wheels in motion for weekly results while giving yourself a fresh start each day and each week. Operators must commit to putting everything into version control. Eduardo ribeiro is an agile coach, blogger and a previous agile project manager. I just realized what the acronym for an agile/six sigma hybrid would be. Find out how we monitor and support our systems, test their performance and scale them to meet demand, using technologies such as prometheus. Instead, tools should support agile principles. 2) finance and accounting – finance and accounting system is the one that requires the reporting. The agile betting system is the leading betting system that offers you more reliable, high-performance betting strategies every day. The system does not cater for long term planners. The use of a standardised format for the test, its data and expected results helps to keep things structured and methodical. He will share practical tips and tricks – from radical customer orientation, building up and orchestration of several agile product teams, to valid data collection throughout the whole customer lifecycle – that all participants can work with immediately, even corporates. On the other hand, you should try to look at the system as a whole. And all links to your system, even if it’s just a url. That is, a 1- unit bet returns a. But, many of us make mistakes in selecting the right system. You will need to know what services are available and. This is the most visible difference between traditional and agile re: communication in the former is always through specific artifacts, mostly system models (structured, uml, etc. Andrea kahlenberg has been working on "systemic change and leadership" for almost 18 years. Michael is also a passionate helicopter pilot. A waterfall approach requires a huge amount of planning in preparation for a big release. 99 once you can receive daily tips from this system. Toyota people will not just do agile because someone says it is good. Evolutionary architecture assumes an incremental change in an architecture as a first principle. One of my main objectives is transforming software engineering into an art, embracing agile as a way of life. When coming to make a second income, most people choose horse betting. At sky betting & gaming (sb&g) we don’t have team teams we have tribes. The resulting bug-filled system was shelved not long. Upgrades are painful; they can take years, if not a decade, and hundreds of millions of dollars to complete, with nary a new capability, let alone a revolutionary business model. I leave it as an exercise for the reader to judge whether the value to humanity justified the human cost exacted from the development team. Managing payment providers, integrations to payment acquirers. Feel free to share chris barnard’s agile athlete program with your friends on facebook. As the product owner within the software delivery team, you will be the subject matter expert who owns the delivered functionality and any associated user experience of the system (or current initiative) from definition to implementation and optimisation. Centralized decision-support system, integrated with external central hr and financial systems. User perspective in agile documentation). 0 - or 1-1 - and that is a fair payoff bet. Another common integration problem is trying to run tests as part of the build process and getting results back to the continuous integration (ci) system. Readers are either “extremely interested” or. Is agile operations something that can really work inside a large, established enterprise. The new sensor technology is presented by a startup that specializes in robots and automation. While consent originally used blockchain to improve fidelity with individual medical records across different databases, conway saw how barclays could use his system to help comply with know your customer (kyc) regulations in the short term, and safeguard customer identities in the long term. First, adopt the rule of 3 and you avoid being overwhelmed and become mindful of your results. Jai alai is played with 8 players or teams competing in a round robin tournament format. Systems (or users) that take an occasional data extract. Yesterday, i planned to work on the authentication system and complete the reset password flow and i did that. This may bring certain benefits of agile development, such as test-driven development and continuous integration. Instead, bmw is partnering with the likes microsoft to help them bring their products into its cars. No matter which path you choose for your online gambling business, always make sure your software is powered up with the following features:. Every case study you read about regarding scrum has the same basic plot – new idea, need to implement new idea, cut the idea into themes that are important to the user, and break from themes to stories defined by customer value. The imagination is a kind of action program.